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情緒反應四分法

Service Blueprint

識嘆咖啡迷顧客旅程圖

Coffee Appreciator Persona

忙碌白領群組

Jo's Coffee Personas

Customer Emotional Response

連鎖咖啡店品牌多維尺度分析(MDS)

Coffee Appreciator's Customer Journey Map

年輕玩樂客群組

Busy White Collar Persona

體驗原形

服務藍圖 (Service Blueprint)

Chain Coffee Shop Multidimensional Scaling

識嘆咖啡迷群組

Young Fun Seeker Persona

Jo's Coffee 顧客群組

Experience Archetypes

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