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Experience Archetypes

Jo's Coffee 顧客群組

Young Fun Seeker Persona

Coffee Appreciator Persona

Chain Coffee Shop Multidimensional Scaling

Service Blueprint

體驗原形

忙碌白領群組

年輕玩樂客群組

Coffee Appreciator's Customer Journey Map

連鎖咖啡店品牌多維尺度分析(MDS)

Customer Emotional Response

Jo's Coffee Personas

Busy White Collar Persona

識嘆咖啡迷群組

識嘆咖啡迷顧客旅程圖

服務藍圖 (Service Blueprint)

情緒反應四分法

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